Task
Segway Powersports - Segway motorcycles in Russia: ATVs, all-terrain vehicles, buggies, accessories, dealer network and test drives. What was needed was a vibrant brand website that would lead the buyer from interest in the model to the dealer.
Production
Segway Powersports
Complete development from scratch
Segway motorcycles in Russia: ATVs, UTVs, SSV buggies, accessories, dealer network and test drives.
case
Problem. Work. Result.
What did you do
We combined an impressive presentation of equipment with a practical catalog of quad bikes (ATV), motorized all-terrain vehicles (UTV) and buggies (SSV). For each model we made a page with characteristics and photographs. We added a catalog of accessories, a map of the dealer network and an appointment for a test drive. We drew a dynamic design in the style of the brand.
Result
The website conveys the character of the brand and guides the buyer from choosing a model to booking a test drive at the nearest dealer.
What exactly
done.
Structure and prototype
We studied the client’s business and its customers. We compiled a list of sections and rough outlines of the main pages to agree on the content before design.
Design
We drew the website design: fonts, colors, buttons, cards and page versions for computer and phone.
Layout
We designed pages for computers, tablets and smartphones and tested them against real texts and photographs.
Programming
We connected the site to the management system, configured forms, a catalog and the necessary functions. We made it so that the client’s employees updated the content themselves.
Check and launch
We checked the menu, forms, mobile version, work in different browsers, loading speed and settings for search engines. We corrected the comments and launched the site.
Maintenance and support
After launch, we continue to work with the site: we monitor its operation, correct errors, update and add new functions.
What work was included in the project?
- Analytics
- Prototyping
- UX/UI design
- Adaptive layout
- Integration with CMS
- Programming
- Testing
- Launch
- Maintenance and support
What does the site work on?
- PHP
- 1C-Bitrix
- JavaScript
- HTML5
- CSS3
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